2 billion downloads, making nearly 3 billion in half a year! How hot is Tik Tok on the cusp of the storm?

In recent days, TikTok has been pushed to the forefront of the storm and has become the focus of global attention.
01 How popular is TikTok in foreign countries? TikTok is no stranger to everyone.
It can be said that it is a short video app used by almost all people in China.
However, TikTok, an overseas version of TikTok, seems more popular, as can be seen from the following three aspects.
The number of downloads and the number of users are unknown.
Tik Tok has crushed a large number of well-known overseas apps in terms of download volume and user growth.
According to the data of Sensor Tower, as of the beginning of June this year, Tik Tok's global cumulative downloads had exceeded 2 billion times, and the number of monthly active users reached 800 million.
In the United States, Tik Tok was downloaded 315 million times in the second quarter.
The total population of the United States is only 320 million.
Every American has downloaded TikTok once, which shows how popular this app is in the United States.
Its user growth rate is also amazing.
According to the data of market research organization eMarketer, in 2019, the number of users of TikTok in the U.S.
market increased by 97.5%.
By 2020, the number of users in the U.S.
is expected to reach 45.4 million, and by 2021, the number will exceed 50 million.
The epidemic has ushered in an explosive growth of Tik Tok users.
During 2017-2019, Tiktok's market share in North America increased from 5% to 15%, and its market share in Russian social media also increased from 1% to 16%.
The earning power of Tik Tok and Tik Tok should not be underestimated.
Tik Tok has occupied the first place in the global top application revenue ranking for several consecutive months.
According to the intelligence data of the Sensor Tower Store, in June this year, the revenues of TikTok and TikTok in the global app stores and Google Play exceeded 90.7 million US dollars, with a year-on-year growth rate of 8.3 times, again ranking first in the global mobile application (non game) revenue list.
Moreover, it also got away from the second place for a long time.
YouTube ranked second, with revenue of nearly $73 million, up 48% year on year.
Among them, American users contributed 56% and Japanese users contributed 12%.
The top five on the list also include Tinder, Tencent Video and iQIYI.
Since last year, Tik Tok's revenue has increased dramatically.
In 2018, the global revenue was only more than 30 million dollars.
Last year, the direct revenue increased by five times to 176.9 million dollars, equivalent to about 1.24 billion yuan.
Tik Tok set itself a target of 7.5 billion yuan this year, and has completed 2.975 billion yuan (421 million dollars) in the first half of the year.
However, Tik Tok's revenue may decline this year.
Development potential The current TikTok has surprised people, and its future development potential is still great.
In terms of growth rate, TikTok has been far away from its competitors in the US market.
For example, globally, Tik T