[Yibang Power News] On March 21, it was reported that the young TikTok had just begun to bring numerous possibilities to cross-border e-commerce, especially its upcoming commercialization.
The cross-border e-commerce service providers participating in TikTok's commercialization test "control deployment" pointed out that, at present, in addition to cross-border sellers, including MCN institutions, online celebrities, and TikTok merchants, all smell the blue ocean business market.
"They do not lack operation methods, but only cross-border operation knowledge.
Only by layout in advance and seizing the first opportunity, can they occupy a place on Tiktok." The above figure shows the commercial understanding of TikTok platform and the timeline for testing various paths since July 2019.
With the continuous comprehensive functions of TikTok, its commercialization will become faster and faster.
"Control and Shipping" believes that cross-border sellers should follow their commercialization path when investing in TikTok: Phase I: ADS launch, blue V certification.
The second stage: international challenges, topics and online popularity.
The third stage: grayscale test of customized website links based on BIO.
Other business paths of TikTok include private mail, comment topping, overseas media matrix, live broadcast, etc.
In the future, TikTok will also open shopping carts and drive Luban e-commerce to go to sea.
For example, a few weeks ago, TikTok officially carried out a grayscale test on the function of placing website custom links for Bio (personal homepage) of some TikTok accounts.
This means that cross-border sellers can associate with their own websites, which is undoubtedly a big benefit for sellers to promote commercialization.
However, it was also pointed out that sellers should also be aware that operating TikTok is not just about sending videos.
For example, many cross-border sellers often encounter the problem of zero or very little video playback when they register their accounts.
It is reported that, as an old driver who entered the pit in 2019, he also went through a lot of detours during the initial operation of control and sailing.
In his opinion, TikTok has a complete set of comprehensive algorithms, and not every problem has its corresponding way, which can be solved quickly, but if there is, it must be one-sided.
Therefore, if you want to do a good job with a high weight TikTok account, you need to pay attention to countless details of operation skills, such as: 1.
Skip the birthday when you register an account.
If you skip directly, the system will judge that the user is a minor, but TikTok has done enough work in protecting minors.
2.
Whether multiple accounts have been registered on the same mobile phone.
When a mobile phone logs in and registers multiple accounts, it is likely to be judged as a robot by the system.
3.
Whether virtual machines (cloud phones, simulators, etc.) are used for operation.
In fact, the operation of real people and real computers meets the official requirements.
In addition to operation skills, aesthetic ability and hot content judgment, these all require long-term training by the seller.
"Scientific methods and skills+good content quality" are the key elements to do a good job in TikTok.
It was pointed out to Yibang Power that the current TikTok online red belt cargo ecology has not been fully formed.
The seller has a heavy burden to find a big V, but due to the wild

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