Hello, everyone.Over the past month, many friends have talked with me about tiktok in all aspects.There is no doubt that tiktok is a good trend now.We have been doing TikTok for nearly two years, so I want to talk about my understanding and ideas about tiktok short videos based on my past TK experience and my own experience in the Internet for nearly 10 years.01 What was your reaction when you first heard about TK's development prospects? Overseas version of Tiao Yin, will you be very optimistic about TK because of the past development of Tiao Yin? The first reaction of most people: Yes, TK is now a bonus period., So where is the dividend of TK? Dividend 1: Trend Dividend The market size of cross-border e-commerce is growing by 10-12% every year.Take the United States District as an example.Last year, online shopping increased from 15% to 35%, with an annual growth of 20%.Next, because of the impact of the epidemic, the growth will continue, even explosive.Based on this point, the Internet social platforms in Europe and the United States will continue to develop various e-commerce store policies and promote the construction of online shopping ecology.As far as I know, FB and INS can create online stores for free as early as May 2020, and some people in China have sold millions of dollars in natural flow through small INS stores.Some people may ask, why choose TK since all platforms have dividends? In my opinion, TK is the most likely opportunity for ordinary people to seize.The algorithm of TK is friendly to ordinary people.As long as the content is good and the platform helps you solve the traffic problem, the machine will accurately push high-quality content to the appropriate users, regardless of whether the blogger is a 0 fan or a 100w fan.This has solved 50% of the problems for a person who has no Internet drainage and marketing experience.Unlike the public account, it needs to attract traffic by itself.The new person will write a high-quality article.Without fans, 90% of the people may be buried.This is why many people are very good at Amazon, but when they arrive at the Independence Station, they will be denied access.The algorithm of TK is similar to the recommended algorithm of dithering.The past playing methods of dithering can be repeated on TK, and the success rate is very high.The bottom layer of the game is the manipulation of human nature.Beauty, laughter, tears, wonder and learning are the same in terms of emotion, even if there are some cultural differences.The advantage of the algorithm is that when the platform system knows you and you generate good content, the system will help you find out the matching users in the pool without reservation, and generate huge traffic in a short time, which is more direct than viral transmission.For this user pool, dithering is 700 million DAYS, and tiktok is 1.2 billion DAYS.This is one of the reasons why short videos used to create so many rich people myths.Dividend 2: The products made in China have gone abroad to the world.In the eyes of foreigners, "Made in China" is also a very powerful presence, which can be seen in all fields.In addition, the factory capacity in Southeast Asia and other countries will not be normal for a while.The world needs products made in China.Toys, lamps, jewelry, dolls, nail enhancements and 3C digital are very popular on TK
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