TikTok, also known as international version dithering.
According to the latest data of TensorTower, TikTok, a hot overseas social media application, has officially exceeded 2 billion downloads, including iOS and Android systems.
What has it done right? TikTok is more machine than man.
In this way, it’s from the future — or at least a future.—— The New York Times "How TikTok changed the world" I think, in addition to AI, TikTok also holds other keys to the future, such as Generation Z.
On April 29, 2020, SensorTower released a report "TikTok Crosses 2 Billion Downloads After Best Quarter For Any App Every", claiming that TikTok has exceeded 2 billion downloads.
Although TikTok is written on the title of the SensorTower, in fact, the amount of downloads is TikTok+dithering.
Image from: SensorTower is a short report, but the main point is still interesting: TikTok has been downloaded more than 2 billion times on the global App Store and Google Play.
In particular, in the first quarter of 2012, the cumulative number of installations on the App Store and Google Play exceeded 315 million, surpassing other apps.
The App Store and Google Play are counted here.
Other Android application markets in China and other countries are not counted here, which means that in fact, the number of TikTok+tweets downloaded is far more than 2 billion times.
India, China and the United States have the largest number of downloads, accounting for 30.3%, 9.7% and 8.2% respectively.
Excluding 196.6 million downloads of TikTok in China, the overseas version of TikTok is about 1.8 billion.
We can also take a look at the list data of the App Store in the US region to verify each other.
After July 2019, TikTok ranked around the top 10 for a long time, and remained in the top 5 for some time to come.
Picture from: From the perspective of Depp Optimization, TikTok went to sea successfully.
So why is it so successful? 01 The successful experience of dithering TikTok's functions and strategies are almost the same as that of dithering.
The same short video viewing and uploading functions, the same filter special effect technology, the same full screen up and down interaction, and the same content distribution strategy.
The successful experience of dithering is almost copied to TikTok one by one.
But if we copy China's successful experience, will we be able to kill all sides abroad? Not necessarily.
Although WeChat has been a god in China, Wechat at sea is not necessarily very successful.
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