At the right time for the culture to go to sea, the inventory of the traditional culture that exploded in TikTok

Chatting with friends before the National Day, he revealed that the daily active users of TikTok have reached 800 million, and with the growth rate of 15% in the past, it is very likely to reach 1 billion this year.
On September 27 last year, TikTok announced that its monthly active users exceeded 1 billion, becoming a milestone event.
The 1 billion daily living means that 1 billion users open TikTok every day, which will become a hot event in the world, attracting various talents to join the industry and accelerating the ecological development of the industry.
With the help of intelligent algorithms, TikTok brings each user their favorite content.
It has developed rapidly and is now the world's most popular short video platform.
The transmission efficiency of short videos is higher than that of traditional images and texts, and they are easier to understand across the barriers of culture and language.
This also allows us to have a lot of excellent cultural elements in China, which have received a lot of communication and attention on TikTok.
The TikTok tag about # China has been exposed for more than 48.5 billion times.
The video content includes traditional Chinese crafts, urban attractions, food, animals, economy, etc., and even street photos of beautiful women, presenting a real and beautiful China for global users.
Today, I would like to make an inventory of the Chinese cultural elements that exploded in TikTok.
First: The exposure of martial arts related videos has exceeded 22.2 billion according to the statistics of martial arts and related works, which is the category with the largest exposure among the intangible cultural heritage on TikTok.
In the kungfu label, we can see a large number of works taken by foreigners themselves.
Traditional martial arts are widely disseminated with Bruce Lee and Jackie Chan's films.
The content on TikTok gives more contemporary young people the opportunity to see and contact this splendid culture and carry forward our traditional culture.
Second: The classic element -- the topic of panda has been exposed for more than 7.4 billion yuan.
The videos of pandas eating bamboo, sleeping, climbing trees and playing in water are often played for tens of millions.
Since the 1970s, the national treasure panda has played an important diplomatic role.
In 1972, China presented two giant pandas to Japan.
On the opening day, 55000 people lined up to see the pandas.
Even the animated cartoon Cherry Little Ball has implants.
Little Ball said, "If you have never seen a panda in your life, it would be a shame." Panda is a very important element of our country.
Many foreigners, especially small basin friends, want to know more about us because they like pandas, and then recognize and like us.
The third element: Fashion Street Shooting At the end of 2020, I often used to brush the videos taken in Chengdu Chunxi Road Beauty Street at TikTok.
At that time, there were a lot of dithering street shots, which were edited to TikTok for the second time.
This led to the illusion that on TikTok, the most popular cities were not New York, London and Singapore, but Chengdu.
In the eyes of TikTok users, the global fashion center is not Paris or Milan, but Chunxi Road in Chengdu.
There are too many street videos of fashion beauties.
Martial arts and pandas represent tradition, while Chengdu Chunxi Road represents fashion, modernity, multi element integration and youthful vitality.
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