TikTok, which lives 1 billion a month, panned for gold with an annual income of tens of millions

TikTok is turning from a pan entertainment short video platform into a giant business machine.
Article | Editor of China Entrepreneur reporter Zhao Dongshan | Source of Li Wei's head picture | In 2020, what is worth buying in China Enterprise Library was successfully listed on the Shenzhen Stock Exchange's GEM.
Naxin decided to resign as CEO of the company.
Then, he founded the intelligent cross-border content marketing platform Pongo in Shenzhen, which mainly provides services for Chinese brands going to Southeast Asia, including brand marketing and short video live delivery.
"The overseas e-commerce market is an emerging field with very fast growth.
I particularly want to do this." Naxin recalled to Chinese Entrepreneurs.
At that time, TikTok rose rapidly overseas.
He hoped to become a brand marketing service agency of this new channel and help Chinese brands go to sea.
Almost at the same time, Gu Jun, who was in the United States, decided to start his third venture.
Relying on TikTok, he founded Seagoing Home Brand Newme.
Since 2018, Gu Jun will stay in the United States for a period of time every year.
He has witnessed the rapid rise of TikTok overseas and also seen the hidden business potential here.
In Guangzhou, Duan Wei, chairman of Huiliang Technology, who focuses on serving the growth of Chinese enterprises going abroad, also decided to increase his investment in TikTok channel.
Prior to this, Huiliang Technology acquired Nativex, the native marketing platform of American mobile, in 2016.
Duan Wei firmly believes that TikTok will become a media channel like Facebook or Google.
The entrepreneurial choices of Naxin, Gu Jun and Duan Wei are all related to TikTok.
This huge flow pool has more than 1 billion monthly active users worldwide.
The changes of each product function and ecological guidance mechanism will affect the business nerves of hundreds of millions of people.
According to the latest forecast of Insider Intelligence, TikTok's advertising revenue may triple to more than $11 billion this year, surpassing the sum of competitors Twitter and Snapchat.
TikTok's advertising business is led by Blake Chandler, a former Facebook executive and now the head of TikTok's global commercialization, who reports to TikTok's CEO Zhou.
In addition to advertising, in May 2021, Diaoyin will adjust its e-commerce business structure and distinguish between domestic and foreign markets.
Kang Zeyu, president of Diaoyin's e-commerce business, will be responsible for the management of non China regions and expand the internationalization of e-commerce.
This adjustment means that TikTok e-commerce will open the global market.
Kang Zeyu is very clear about the characteristics and various links of the live broadcast e-commerce, and he is rapidly copying the playing method and experience of dithering to TikTok.
One of the major backgrounds for Chinese entrepreneurs to actively go to sea through TikTok is that China's supply chain has become stronger, with excess production materials, and the gross domestic product to sea has increased.
The data released by the General Administration of Customs shows that in 2021, China's total import and export value of goods trade will be 39.1 trillion yuan, of which the export value will be 21.73 trillion yuan, an increase of 21.2%.
Source: Liu Wuhua, CEO of Vision China Yangfan Sailing, shared an interesting detail with China Entrepreneur: "In the past year, shipping companies