TikTok was accused of robbing him of the bowl of rice he was able to eat?

A few years ago, the Meta family products led by Facebook, Instagram and WhatsApp contracted almost all online social activities of users.
With the gradual penetration of the e-commerce market into the social media platform to facilitate the restructuring of "social media e-commerce", Instagram still seems to be the leader in the eyes of the world.
The emergence of TikTok has broken the deadlock.
Mollie Lyons, senior social manager of Wilderness, said that although TikTok was launched later than Instagram, it was the best choice for brand marketing because it achieved a smooth connection between brands and consumers.
For the brands that settled in Instagram earlier, Instagram still has the value of increasing exposure, but it is slowly moving to TikTok.
Sarah Penny, content director of Influencer Intelligence, said that Instagram has been in existence for a long time, and the brand knows more about it.
For operators, it is safer to try new functions on a platform they are familiar with.
These are the advantages of Instagram.
At the same time, she also believes that when it comes to sales, TikTok has opened up a window for UP to communicate openly and directly with fans.
At present, many marketing experts will even do product development and product promotion according to TikTok's characteristics.
A recent study by Google found that 40% of Gen Z uses TikTok and Instagram to search.
This way of searching products has greatly stimulated impulsive consumption.
Many people consume immediately after reading a certain post.
The users that the social media platform can attract determine the consumption circle and further determine the consumption level.
Instagram is a visual platform, and the content is light and luxurious.
TikTok is relatively popular, similar to the TV shopping that swept the last century.
The anchor will yell at the screen to call on users in the live broadcast room to consume, sometimes lasting for several hours.
Paul Greenwood, the market analysis director of We Are Social, has been paying attention to how TikTok leverages and precipitates consumers who spend money on social media platforms.
He said that the rise of TikTok and its successive iterations in the future have indeed opened a new era of social media e-commerce.
As one of the competing products, Snap, realizing that "cameras are better than keyboards", has gradually made efforts to use AR technology to try out virtual products and share social shopping experiences.
At present, Snap is the most successful in this field of social media platforms.
However, after the optimization of the user experience and content form based on the competitive products, Instagram has attracted a lot of abuse from users.
The difference between the two is that the latter does not really understand what their users want.
The short-sighted patchwork has aroused users' disgust, and Instagram seems to have played a retreat.
September, Inst