Recently, TikTok will start to make music streaming media, which is regarded by many media as TikTok's challenge to Spotify.After becoming the world's most popular short video application, why does TikTok also want to do music streaming? Will it become a rival to Spotify, Apple Music and YouTube Music? TikTok is going to start music streaming.Recently, Business Insider disclosed the "TikTok Music" trademark application proposal submitted by Byte Beat in the United States.The proposal was first submitted in Australia in November 2021, and then in the United States in May 2022.It is reported that the most important potential use case of the trademark is an application.The platform includes "music, podcasts and live video" and other content, allowing users to purchase, play, share and download music, songs, albums and lyrics, as well as create, share and recommend playlists, comment on music and podcasts.This move was seen by many media as a challenge to Spotify launched by TikTok.As the American media commented: "TikTok is tirelessly working to make all your favorite applications obsolete, first Facebook, then Instagram, and next Spotify." So why does TikTok want to do music streaming after becoming the world's most popular short video application? Will it become a rival to Spotify, Apple Music and YouTube Music? And where will TikTok Music be in terms of byte hopping? 01 TikTok has also made music streaming media? So far, it is unknown when TikTok Music will be launched, or even whether it will.However, in the eyes of many insiders, TikTok Music is not just a trademark, but represents the strategic layout of the next phase of byte hopping.Business Insider, an American media, once requested TikTok or byte beating party to comment on the trademark request, but did not receive a response from the other party.To this end, Insider interviewed many trademark law experts.According to the experts, when applying for a trademark in the United States, it needs to prove that it is actually using the trademark for specific services, or that it is related to the marketing intent of existing products."Usually, companies as large as TikTok or Byte Beat will only submit trademark applications for projects they seriously consider." Josh Gerben, trademark lawyer of Gerben Law Firm, said in an interview.In other words, TikTok's trademark application is not just for preemption, but actually for potential projects under construction.This can also be confirmed by TikTok's recent job advertisement.TikTok is recruiting TikTok Music's back-end software engineer.In the announcement, it said that the team's "mission is to establish resonance and stimulate expression through music, responsible for product packages
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