How can TikTok become the first app to go to sea?

TikTok, also known as international version dithering.
As the pioneer of byte beating overseas expansion strategy, TikTok has rapidly become a phenomenal product that can compete with Ins and YouTube in less than two years since it was launched in August 2017.
On February 26, Sensor Tower released a report, which said that the total downloads of TikTok and TikTok in the global App Store and Google Play reached 104 million times, surpassing WhatsApp and becoming the mobile app with the highest downloads in the world in that month.
At present, the total number of downloads of this application in the world has exceeded 1.82 billion (excluding third-party Android platforms in China and other regions).
According to the latest data (2.23 – 2.26) from app figures, TikTok ranks among the top countries in the App Store (iPhone).
Let's take a look at the ranking in Europe and the United States: Our Favorites in the United States is ranked first, Photo&Video and Social Networking in the United Kingdom is ranked first, Music in Canada is ranked second, Music in France is ranked fifth, and Google Play is ranked: Popular Apps&Games in the United States is ranked fourth, Social Networking in the United Kingdom is ranked fifth, Popular Apps&Games in Canada is ranked first, Popular Apps&Games in France is ranked third, TikTok is in the limelight.
How did TikTok do it, from the first place in the free App Store in Japan in November 2017, to the first place in the local App Store in Thailand in 2018, and now it is popular all over the world? 1、 The success of a product and an application depends on three factors: better products, systematic promotion strategies and accidental factors.
1.
Better product The basic requirement for a product to succeed is to meet the needs of users.
But this is not enough.
In a fully competitive market, only products with absolute or comparative advantages can win in the competition.
Or, the product can better meet the user's needs than the competing products;
Or, the product can be produced at a lower cost;
The marginal cost of virtual goods is almost zero.
Therefore, only by pursuing the ultimate user experience, better solving users' pain points and satisfying users' itch points, can users be given the reason to choose.
2.
The promotion strategy of the system If the product is the basis for success, the promotion is to expand the market and touch success on this basis.
Promotion is not mail marketing, nor distribution fission, but based on the existing resources of the team, according to the characteristics of their own products and for the crowd, select appropriate promotion strategies, reasonably allocate the promotion resources and implement according to the plan in advance.
The systematic promotion strategy is not genius creativity, but rigorous experiment