TikTok LIVE subscription service launched

This week, TikTok launched TikTok LIVE subscription service, which has enhanced the competition with Twitter, YouTube and other websites.
Similar to the products of competitors' streaming media websites, the new service will provide users with a series of benefits, including user specific chat, customized facial expressions, badges, etc.
According to TikTok at its @ TikTokLIVE_ For the information published on the creator account, the project will be officially launched on May 26, and only some creators will be invited to participate in the initial stage.
The information that TikTok considered entering the subscription field was first disclosed by The Information in January, but the details were not clear at that time.
In the past week or so, TikTok has been @ TikTokLIVE_ The plan is previewed on the creator channel, which mainly shares updates for the creator community.
In addition to the usual subscriber benefits, subscribers will also be able to control the cameras in the creator's live broadcast.
In addition, the longer the audience subscribes, the badge will be updated, so that long-term subscribers have more visibility, and the creators will be able to personalize their live room.
Some creators have started to share their news about participating in the new beta with their fans on TikTok and other social media.
Although some testers are live games, the plan is not limited to this.
It seems that TikTok has invited various creators to try to subscribe, including artists, bloggers, beauty experts, ASMR creators, Spanish creators, musicians, dancers, etc.
Everyone has customized their own emoticons for subscription.
The pricing of these streaming media has not been announced yet, but some creators have shared that it is "equivalent" to the pricing of Twitch, and TikTok's revenue share is the same as that of Twitch.
For reference, the subscription fee of Twitch starts from $4.99 per month, and Twitch draws 30% - 50% of the subscription revenue (although a Bloomberg report says this may change).