TikTok announced its entry into the NFT market! Launch the first NFT series led by the creator

Disclaimer: This document is intended to convey more market information and does not constitute any investment advice.
This article only represents the author's opinion, not the official position of Mars Finance.
Editor: Remember to follow the source: On Thursday, social media platform TikTok announced its first foray into the NFT market and launched the first NFT series "TikTok Top Moments".
TikTok Top Moments selected six TikTok videos from the most influential creators on the Internet.
Each one-to-one NFT aims to pay tribute to the influence of We Media creators on entertainment, culture and TikTok community.
The creators include Lil Nas X, Rudy Willingham, Bella Poarch, Curtis Roach, Brittany Broski, etc.
These creators will also work with famous NFT artists to create limited edition NFT.
Lil Nas X will launch the first one-to-one and limited edition NFT of this series, which will be available on Ethereum and supported by Immutable X, a layer 2 protocol for NFT.
Compared with the main network of Ethereum, Immutable X allows lower transaction costs and faster completion time, and uses much less energy than the current workload proof consensus model of Ethereum.
TikTok seems to be slowly turning to blockchain technology as part of its overall business strategy.
The company has cooperated with the blockchain streaming media platform Audius to launch a new function called TikTok Sound.
This integration allows Audius users to export songs created based on this protocol to TikTok.
TikTok has about 1 billion users, and its American audience relies on the application to discover new artists and songs.
Since the launch of the main network service in October 2020, the user base of Audio has increased to 5 million.
NFT has become the main driving force for blockchain adoption, and enterprises and individuals are keen to embrace digital collections.
According to data from Dune Analytics, OpenSea, the leading market, had a trading volume of more than 3.4 billion dollars in August alone.
The first time NFT came into the public's view was in 2017, when a cloud cat game named "Crypto to Kitties" became popular, which attracted a lot of attention to the concept of NFT.
NFT has experienced the embryonic period from 2012 to 2016, and the development period from 2017 to 2020.
Since 2021, with the vigorous development of digital art creation groups, NFT has entered an explosive period.
The entry of investment institutions also promoted the NFT boom.
According to the statistics of Nonfangible website, since the first half of this year, more than 80 NFT projects around the world have been favored by capital, with a total financing amount of more than 780 million dollars.
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