From Southeast Asia to Europe and America, what is the correct posture of TikTok?

Now, many players have joined TikTok to try to seize the market opportunity and explore the "money" prospect of development in this field.
However, different markets at home and abroad require players not to copy the domestic dithering mode when investing in TikTok, otherwise the possibility of business collapse will increase.
So what aspects should TikTok players pay attention to in Southeast Asia and European and American markets? "TikTok doesn't need to do it, only training to earn money." At the beginning of this year, Mr Hugo gave up decisively.
He thinks that if the company has a main business that can support losses of at least 6-12 months, it can try, at least it seems to have a lot of space.
"If you want to make money by TikTok, forget it.
Don't touch it even if you die.
It's better to be honest at home." Many people believe that TikTok is still in its early stage, and 99% of TikTok Shops do not make money.
According to the editorial department of the new list, the head MCNs, including Worry Media, Make a Friend, OST, are all in the TikTok business exploration period.
Now we are doing TikTok.
Many TikTok players are holding a pit mentality, hoping to fight for a first mover advantage.
So, how can TikTok players avoid becoming cannon fodder in the business exploration period? "It is not possible to use the domestic dithering mode to make TikTok.
It must be localized.
Don't think about moving the domestic short video platform traffic.
That is the way to play from 2019 to 2020." Mr.
Hugo believes that the experience of dithering cannot be applied to TikTok without thinking.
China and overseas are two completely different markets.
Unlike TikTok, which is rooted in China, a unified market with the same culture, TikTok targets more than 100 countries and regions with different politics, economies and cultures.
The failure of Google, eBay and other multinational companies in China has fully proved that it is very difficult to conquer the world with a methodology.
Since the opening of Indonesian stores in February 2021, TikTok has opened sites in six Southeast Asian countries (Indonesia, Vietnam, Thailand, Singapore, Malaysia and the Philippines) and the United Kingdom.
Today we will focus on the Southeast Asian and European markets.
1、 In Southeast Asia, TikTok looks like a fast hand five or six years ago? At the beginning of this year, after leaving a domestic head MCN, Jin Jin joined a cross-border company in Hangzhou and planned to try TikTok.
At present, the business has just started for two months, and there are less than 10 people in the team.
In Jinjin's view, the company itself is building a cross-border independent station, and the goods supply chain and logistics channels are readily available.
TikTok is very suitable as a new traffic inlet.
According to reports, because the person in charge of the business has many years of life and work experience in Malaysia, Jinjin mainly focuses on the Malaysian market.
The reason why TikTok players look at the Southeast Asian market is mostly because of these impressions: there are many young people, strong consumer desire, and great market potential;
The level of development lags behind that of China, and domestic players can reduce maintenance in terms of experience, cost, products, etc;
Being in the Chinese cultural circle, cultural barriers are small;