Hunan Qinxue Information Technology Co., Ltd.
made an inventory of the ways to play TikTok Shop.
TikTok has diversified to overseas users and has derived more creative brain holes and high-quality video works.
For TikTok Shop sellers, they certainly hope to do a good job in TikTok Shop platform.
Now Hunan Qinxue Information Technology Co., Ltd.
is here to share with you TikTok Shop merchants.
1、 Short video&live video and live video are two ways to gather traffic and also the main way for TikTok e-commerce to bring goods.
In addition to opening TikTok Shop, it is also important for sellers to operate TikTok accounts.
The account can not only release short videos and open live broadcasts, but also accumulate fans in multiple vertical fields through the account, and realize remote transaction through the home page link.
Common drainage modes include e-commerce delivery mode: Tik Tok+independent station mode;
Private domain chat mode: lead to the third-party social APP, and use the private domain chat mode to achieve transactions.
2、 Online celebrity/talent cooperation is a common marketing method.
The talent marketing on TikTok has a high cost performance ratio, which is also a more affordable choice for SMEs.
On the one hand, the talent has a large number of fans, so the product can quickly reach more users and quickly improve the exposure.
On the other hand, the fans of Daren have high user viscosity, and the recommended brand products will win better trust from users.
On the platform, you can find the talents who meet your product characteristics or marketing direction, or you can find the categories that you cooperate with the talents plaza.
3、 The types of TikTok advertising include: TopView Ads, Brand Takeover Ads, In feed Ads, Spark Ads, Sticker Ads, and Hashtag Challenge.
Each type of advertisement has its own advantages and ways of contacting users.
By expanding the exposure of business brands/products, business marketing can be achieved.
Of course, advertising is a relatively expensive activity.
For businesses, they need to make adequate budget and input-output ratio, and then consider whether to advertise.
4、 The topic tag challenge of topic challenge refers to a marketing activity that invites TikTok users to participate in by launching relevant topics.
It has great advantages in promoting brand products/activities and settling the marketing flow of private content.
Brand merchants can release stickers, brand specific music and other elements bearing the brand culture, allowing users to freely combine when participating in challenges, thus stimulating users' creativity.
With more and more users participating in the challenge, it can play a positive role in promoting the exposure and transformation of brand products.
5、 TikTok Promote promotes dou+, which is similar to dou+.
Promote can increase the number of short videos and products played and the amount of interaction for businesses, and improve the exposure effect of content.
By recharging, businesses can make videos more accurately reach more target users, increase video exposure, and increase video content conversion and account fans

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