How does TikTok do commercial marketing promotion? What are the playing methods

In order to highlight the power of trends, two-thirds of TikTok users said that they prefer to include branded videos featuring TikTok trends.
So how does TikTok do commercial marketing promotion? TikTok commercial marketing and promotion methods: First, TikTok social media account operation To do a good job in TikTok social media operation, it is necessary to achieve three foundations of account operation: account positioning, content positioning, and high-quality original creation.
At the same time, it is necessary to have a sufficient understanding of TikTok's core algorithms, be familiar with the hobbies of overseas target users, and have certain strategies for how to burst into popularity.
Whether it's positioning content based on the target of the account, or positioning your own account content based on customer group, industry, content, product, and realization.
It is necessary to maintain the verticality of the account to ensure the accuracy of the user population, as well as upscaling and cash conversion.
2、 With the rise of TikTok, various new commercial marketing strategies quickly emerged as the times require.
TikTok mainly provides five forms of advertising modes: 1.
Super Premier TikTok refers to it as the "golden spot", with a full screen audio-visual effect of up to 60 seconds, which can help the brand occupy the first entrance of TikTok strongly, transitioning from the startup page to video, and locking the attention of users 100% with strong visual impact.
2.
Open screen advertising is also full screen dominated, with a visual presentation of 3-5 seconds, allowing flexible selection of various forms of material.
3.
Information stream advertising is the same as other social media advertising.
Based on big data calculations, the brand's advertising content will be recommended to users' personalized content channels along with TikTok's high-quality original content.
Brand launch materials can be up to 1 minute long.
This approach can effectively guide users to follow the official brand account, participate in interactions, or create original videos with the same background sound.
4.
The topic challenge is similar to the Tiktok topic challenge in China.
This unique marketing method makes the brand instantly hit the hearts of people with interesting and interesting content, stimulate the enthusiasm of users to participate, create more patterns, and form a hot topic.
Topic challenges lasting 3-6 days can achieve an average interaction rate of 8.5%.
TikTok Commercial Marketing 3.
Whether TikTok's online red grass planting is in China or overseas, the marketing method of online red with goods is already a very mature business model.
The product is displayed through TikTok's short video to achieve the effect of planting grass.
4、 Commercialized sticker brands can collaborate with TikTok to launch customized emoticons, special effects, and filters to attract young users on TikTok with visual language and inspire them to create more gameplay methods.
5、 Other social media streaming TikTok supports direct link streaming from Facebook, Youtube, and Instgram, and gains revenue through streaming to other platforms.
For example, video playback on Youtube can be directly realized.
The above is the entire content of TikTok's commercial marketing promotion game.
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